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Product Description Writer in your brand voice

Product and landing copy that stays on-brand across every page — benefit-led, specific, and free of the adjective soup every store sounds like.

Product copy · aiming for 60–180 words

40 more words to unlock0 words

Your result appears here

Three steps, about 30 seconds

  1. 1Paste something you wrote — 40 words is enough.
  2. 2Tell us what to write or paste text to rewrite.
  3. 3Get it back in your voice with style + originality scores.

No signup · 2,000 free words a month · We don't store your text

How it works — three steps, about 30 seconds

  1. 1Paste your best existing product pages as the brand sample.
  2. 2Describe the product and paste its real specs.
  3. 3Get on-brand copy you can drop straight into the page.

Before and after

Generic AI output

This amazing high-quality premium water bottle is perfect for all your hydration needs. Made with the finest materials, it's the ultimate companion for any lifestyle and activity.

In the author's style

Keeps coffee hot from the 6am train to the 11am meeting — nine hours, tested with a thermometer, not a slogan. 500ml, single-wall steel, fits a bike cage and a car holder.

Turns adjectives into the supplied specs and keeps the brand's plain, evidence-first tone.

What makes a great Product copy

  • Benefit first, spec second — the shopper is buying an outcome.
  • Specifics sell: material, size, time saved, what's in the box.
  • Never claim what the brief doesn't state; invented claims are a legal risk.
  • One brand voice across every product page beats individually clever copy.
  • Scannable length — nobody reads a page of prose before adding to cart.

What people write with it

Ecommerce product pages
Marketplace and Etsy listings
Landing page sections
Feature descriptions for SaaS
Catalogue and PDF copy
Ad and marketplace variants

Questions

Can it write for a whole catalogue?

Save the brand profile once and generate each product against it — the voice stays identical across hundreds of pages.

Will it invent materials or measurements?

No. It only uses the specs you supply; anything missing is left out rather than guessed.

Can it match a brand instead of a person?

Yes — that's the normal use here. Paste your best existing pages and the profile is the brand's.

Is it free?

Yes. 2,000 words a month with no account, enough for several full descriptions. A free account gives you 5,000 words a month and saved brand-voice profiles for your whole catalogue.

Related tools

Keep your style in one place

A free account gives you 5,000 words a month and up to 10 saved style profiles — guests get 2,000.